agap2IT is preparing to implement an Employer Branding project based on the values of the “agapian spirit”. The new brand, presented in the year that marks 15 years of activity, builds on the values recognized in the consultancy's Talent management to create an original approach to employee engagement and new talent.
Lisbon, February 03, 2020 – In the year in which it celebrates 15 years of activity, agap2IT is launching an Employer Branding brand aimed at involving its employees and creating a platform for attracting and retaining talent. The new approach is based on an internal survey and on the values that make up the “Agapian spirit” to enhance the consultant's identity and connection to the culture.
The survey carried out among employees made it possible to define recognized values in the consultant's performance and in the way in which it relates to its professionals, which formed the basis for a concept that refers to the Spartan symbology. The most repeated words were: family, union, friendship, team spirit, learning and companionship. Based on these, the branding of the brand was worked on internally.
The new Employer Branding project by agap2IT brings together complementary objectives of building a global talent brand, giving relevance to the Employer Value Proposition, measuring the main internal Key Performance Indicators, focusing on dissemination through its communication channels and anchoring a new brand in the organization's identity, value and culture.
For Filipe Esteves, Director General of agap2IT, this is a project that is given extreme importance internally, describing it as “a natural evolution of the agap2IT brand and the beginning of a new era, highlighting the cohesion and team spirit that unites us. In a competitive and constantly changing market, it is necessary for us to be able to adapt to identified needs and enhance the added value of our team. This new Employer Branding project makes it possible to clarify the spirit and set of skills that differentiate us and that position us as a reference in the IT universe and in the context of innovation created in the sector”.
The agap2IT team has highly qualified professionals to develop challenging and innovative solutions, assuming the promotion of Talent as one of the drivers of the consultancy's global strategy. The consultancy integrates technical training and personal development as central tools in its processes, as skills and knowledge, oriented towards the development of solutions, become competitiveness factors. This strategy has involved, for several years now, a strong investment in hours and in the quality of training provided to employees.
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